About Us

 

“When you look good, you feel good.” Those words can sound cliché, but for Gracie and me, they’ve always been a meaningful reminder from my mother-in-law (her mom), and she has never let us forget them. There are many ways you could interpret this statement, but for us, it was always about how we approach our everyday attire and how we move through the world. Look good, feel good — it’s that simple. When we were deciding on our brand, we both knew this phrase would be a core part of what we wanted to share.

Gracie and I may not share the same blood, but we share an unbreakable bond and an unshakable love for fashion. Growing up, we were both very particular about our wardrobes, with styles that set us apart from those around us. Our goal is to bring that same sense of individuality and confidence to each of our customers.

While this journey hasn’t always been easy, it’s been incredibly rewarding to see how much you enjoy the pieces we’ve carefully chosen. We are so grateful you’re here and can’t wait for you to see all that’s ahead! We offer pieces for all ages that empower you to not just look good, but feel good too — with confidence and grace.

XOXO,

-Aaryn & Grace